Everlight's Customer Panel: Building a Community Around our Customers

Everlight's journey with client-facing development took a big leap forward four years ago , just as the world was adjusting to the new normal of COVID-19.

Written by Everlight News Desk

on Oct 2, 2024

That's when we launched Control Centre, our web application designed to empower NHS Trusts. But launching wasn't the end of the story - it was just the beginning of a conversation.

We knew from the start that Control Centre's success hinged on understanding our clients' needs. Enter the Customer Advisory Panel (CAP). Everlight’s CAP sessions are all about getting valuable real-time feedback from NHS Trusts, the people using Everlight’s services to support their patients every day.

Here at Everlight, we believe strong communities are built on collaboration. The CAP isn't just about Everlight talking - it's about bringing together Radiologists, Clinical Directors, Emergency Doctors, and Radiographers from different Trusts who might not have had a chance to connect before. These focused sessions, typically with representation from four or five Trudsts, provide a safe space for open discussion.

We wanted to ensure a diverse range of voices were heard. By including representatives from various levels within the Trusts, we gain a well-rounded perspective on the experience of working with us and of their own challenges and ambitions, from the daily user to the strategic decision-maker.

Initially, due to the pandemic, these sessions were held remotely. But as restrictions eased, we've transitioned to in-person meetings, fostering some truly invaluable face-to-face connections. The feedback has been overwhelmingly positive - our clients appreciate the opportunity to be involved in shaping the future of Everlight products and services.

But the benefits go beyond Everlight. These sessions have become a real opportunity to create a sense of community amongst the Trusts themselves. Sharing knowledge and experiences fosters collaboration and a sense of "we're all in this together."

The learnings gleaned from the CAP sessions are invaluable. Every conversation is documented and shared with our product development and sales teams, with broader insights disseminated throughout the entire business. A recent CAP session in London, for example, highlighted the challenges of radiographer morale, retention, and training. These are issues we're actively exploring to see how we can better support our clients.

We're incredibly excited to continue these crucial conversations. Next week, the CAP heads to Leeds, offering another opportunity for open dialogue. These in-person sessions are a cornerstone of our commitment to building strong relationships with our clients. Our goal is to hold CAP sessions four to five times a year, ensuring our clients have the chance to connect with us and each other at least once or twice annually.

If you work with Everlight and want to be involved in shaping the future of patient care via teleradiology, please get in touch.

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